| Discontinuous Business Innovation |
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Status: Finished project Schedule: Spring 2008 CBI staff: Ralf Osborne (visiting MSc student) and Christian Sandström Funding: CBI internal and SCA Description: The project explored how established firms work with discontinuous innovation; innovations which change the way an industry functions. It was initiated when SCA realized that they needed a different evaluation process in the New Business Development unit which aims to develop more discontinuous innovations. Results: The project resulted in a proposal regarding what such a process could look like and many elements of it were implemented by the company. The gathered empirical data also was also used in several research papers later on, Sandström and Osborne (2010) and Magnusson and Sandström (2010).
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